Software Cold Email CTAs Should Offer a Bounded Choice
2026-09-11 · Julian HartwellMatch the next step to the buyer’s evidence stage instead of demanding a demo before relevance is established.
Read the method noteField notes
Expandi LinkedIn automation research
Practical notes on targeting, multichannel sequence design, human review, deliverability, account protection, and responsible measurement.
What Revenue Operations Teams Should Evaluate in Lead Generation: A Checklist From $28K in Mistakes
2026-09-10 · Julian HartwellA RevOps lead explains what revenue operations teams should evaluate in lead generation - email infrastructure, AI SDR workflows, ABM data sourcing, and LinkedIn connection processes - based on real mistakes with SPF, DKIM, and DMARC.
Read the method noteOkki Go vs Artisan AI: A $31K RevOps Mistake Taught Me to Check Permissions and API Email Verification Docs
2026-09-10 · Julian HartwellRevOps lessons from an Okki Go vs Artisan AI evaluation: what permissions Okki Go requires, what revenue operations teams should evaluate in API email verification documentation, and how intent data fits an email campaign.
Read the method noteSeparate Suitability From Lead Capture
2026-09-10 · Julian HartwellExplore an evidence-led operational guide to lead generation for financial services, focusing on suitability evidence, regulatory compliance, and effective
Read the method noteHigh-Quality Lead Generation Needs an Auditable Threshold
2026-09-10 · Julian HartwellDefine quality through source, freshness, qualification state, ownership, reproducibility, and the precision-versus-coverage tradeoff.
Read the method noteOKKI Go Workflow for Founders: What Should RevOps Teams Evaluate in Hard Bounce Rate?
2026-09-09 · Julian HartwellThere’s no universal answer for what Revenue Operations teams should evaluate in hard bounce rate. Here’s how OKKI Go’s agent workflow, email validation, and waterfall enrichment fit into three different outbound scenarios.
Read the method noteWarm Lead Generation Requires a Documented Context Change
2026-09-09 · Julian HartwellDefine warmth through verified buyer context, signal strength, qualification, ownership, and a proportional follow-up.
Read the method note2026 Account-Based Selling: Account Meeting to 90-Day Pilot
2026-09-09 · Julian HartwellAccount-based selling in 2026 is a coordinated operating model for a limited set of valuable accounts: teams select accounts, map the buying committee, for
Read the method noteWhat Permissions Does Okki Go Require? Plus Buying Intent Signals and LinkedIn Scraping
2026-09-08 · Julian HartwellOkki Go permissions explained by someone who has run RevOps and made mistakes. Covers agent-native prospecting alternatives, buying intent data providers, intent signals, and LinkedIn scraping.
Read the method noteAfter $38K in Prospecting Stack Mistakes: The RevOps Evaluation Checklist I Use for okki-go, CRM Enrichment, and Visitor Tracking
2026-09-08 · Julian HartwellRevenue operations teams evaluating okki-go should start with the okki go human review workflow and okki go API integration. This checklist also covers CRM enrichment, LinkedIn email finder, and what should revenue operations teams evaluate in visitor tracking.
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